Kaya Cannabis is a chain of dispensaries in Denver run by a former non-profit director. Knowing her passion for the community, I pitched the "Grow it Forward" initiative. Starting in March, Kaya became the first dispensary in Colorado to donate a percentage of every sale to local non-profits chosen by their customers. To promote it, we ran an integrated print and digital campaign with Culture Magazine.
In addition to Grow it Forward, I created a second print campaign focused on the quality of Kaya Cannabis, which is grown locally and has won several awards for their unique strains.